Honoring the brave, remembering our heroes. Each hat carries the name of fallen firefighters inside, with a portion of proceeds supporting the Fallen Firefighter Foundation. We partnered with the Local 3631 union of Orange County firefighters to design, build, and launch this hat. The goal of the story is to allow the selected firefighters to share their message of what it means to be a firefighter. What it means to put your life on the line to serve and protect, and the impact it has when you lose one of your fellow firefighters. The hat is not the story, the names are. The hats are merely the way the names travel.
